By Maja Donadic
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April 29, 2021
If you ask Google what is a virtual tour you may be confused, as the most common answer will be:” a virtual tour is a simulation of an existing location, usually composed of a sequence of videos or still images that can be viewed online.”. Doesn’t seem appealing, I know! But bear with me, because our new normal is creating a totally new and exciting tourist product. I suggest we learn a bit more about it. Virtual tours can be called online experiences or even digital tours. In a nutshell, they are divided in the following categories: pre-recorded tours semi-immersive tours live tours from home with your host live walking tours 360 tours For a pre-recorded tour a guest pays and then the recorded tour is subsequently shared. No surprises here, and it’s suitable for people who like to play it safe. Semi-immersive tours require a certain level of engagement from the guests. In example: Guests prepare a typical traditional meal of a destination, while virtually supervised and instructed by the local host. If you book a live tour from home with your host, the host will share various stories, images, videos from home and will not be on the streets of the city you are virtually visiting. Both you and your host are safe and sound in your own homes. If we are talking about „virtual live walking tour“, we are not talking about a simulation of an existing location. And if you ask me, this is an immersive experience you want to take on. It’s a real time online experience you can enjoy no matter where you are in the world. All from the comfort of your home! „Live“ means that you get the chance to see the sights, hidden gems and local people in real time. Your tour guide will be broadcasting live from the streets and squares of the city you are visiting online and share all the ins and outs. This is the best look and feel that you can get of the destination, while actually not visiting it in person. And unlike the pre-recorded tours, you can have a live exchange with your guide who will answer your questions on the spot. Last, but not least we have the 360° tour. A good example is The Met 360° Project. The Metropolitan Museum of Art in New York created the tour using spherical 360° technology, it allows viewers to explore The Met from the home. More and more different kinds of live virtual tours can be found each day like: food tours, cooking classes, history tours, webinars with experts, walking tours. Virtual live tours give a different approach from standard/traditional tours like day trips accompanied with a guide. They started to develop fast due to Covid 19 pandemic and local tour operators/suppliers have been implementing and improving them daily. Virtual tours are not a substitute for traditional tours as many people think, but they are developing as a new product. I would argue that they have great potential to become a new way for guests to plan their trips, or just to learn more about the destination that is of their interest. Virtual travel has never been more convenient. To enjoy live tours, a platform such as Zoom or similar is needed. It enables live broadcast and interaction between the guide and the guests. 4 reasons why you should book Virtual Live Walking Tour: You get a chance to see the top sights, hidden gems and people in a real time accompanied by a local tour guide who knows the ins and outs, Enjoy the tour from the comfort of your home, no packing or travel time needed, The tour can be a great insight and a warm up before you visit the destination, Affordable way to find out more about destination. If you would like to experience a virtual live walking tour, we encourage you to Book Zagreb Virtual Live Walking Tour.